Established in 1942 , our journey started from one product-a laundry bar in a home industry
Environment. In line with the development of time, the need for high quality detergent with affordable price is increasing.
This change is well anticipated by our company as proven by the innovation of the first cream detergent in Indonesia in the 1970’s.
Now, with more than 80 items ranging from personal care, hair care, toiletries, detergent, household cleaner, and factories capable of producing hundreds thousand tones of cleaning products from local as well as international market, PT Sinar Antjol has become one of the major players in the consumer goods industry in Asia.
Indeed our journey has just begun. We aim to continue growing and developing to keep pace with the burgeoning Indonesian and International market in producing the best quality products at affordable price.
Maintaining the trust from generation, the public has placed its trust in PT Sina Antjal’s product for its reliability and quality. More than 200 million Indonesian people as well as some of the world’s population have been using our products. We believe PT Sinar Antjol’s success is based on the trust of all our customers, employees, business partners, distributors, bankers, and suppliers. This trust combined with the company strengths and reputation will increase PT Sinar Antjol position in the local as well as the International market.
Heping Daily Chemical (Nantong) Co., Ltd. is the first project invested by Southeast Soap Factory in China. B29, as our company's first cleansing product, has been enduring for a long time since it was introduced to the market. B29 also has a group of firm customers in the Chinese market. While adhering to the traditional sales path, we are committed to the development of e-commerce, to push better products and better services to everyone, and to satisfy the market through continuous innovation. Expectations and diversification of needs.